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Monthly Archives: April 2012

a night of glitz and glamour

Last night I was invited to join our lovely client Great Lengths for the Fellowship of Hairdressing’s President’s night which was a fab night of glitz and glamour! What an amazing industry we work in that so many people dedicate their time and money into raising vital funds for charity with last night raising money […]

Sarah talks all things loyalty at Business NW

Sarah spoke to businesses across the region today at Business North West about the importance of Customer Loyalty in driving revenue and attracting and retaining customers. Sharing tips and techniques the audience could take back to their businesses, Sarah talked about creating virtual communities and tapping into a customers’ social circle to maximise engagement, awareness and […]

Who watched Watchdog?

We are big fans of watchdog in the uber office and were shouting at our screens last night whilst watching Watchdog’s report on the customer loyalty…(particularly at the Boots faux pas!) As you know, we’re not fans of points based customer loyalty at the best of times and we are passionate that customers need to […]

Happy Customer Loyalty Month!

We’re celebrating customer loyalty month by rewarding our fans and followers! We live and breathe customer loyalty and retention, designing, developing and implementing customer loyalty programmes and CRM strategy for all our lovely clients every day. To mark April being the month of customers we want to treat you with a gorgeous gift as a little […]