Pulse - Brand Launch, Development & Loyalty Marketing

Pulse are an umbrella company created by contractors for contractors, they offer a fresh and exciting payment solution. They allow contractors to take home the maximum pay whilst providing peace of mind regarding tax and compliance.

Pulse’s top level marketing objectives were:-

- To develop a brand identity and launch campaign concept

- To create a loyalty marketing programme that could be used as a platform to incentivise both contractors and recruitment agents

- To create a marketing plan that will acquire new contractors