In a world that’s getting smaller rapidly, and companies exporting their goods overseas to drive revenue, these brands now need to think globally about their loyalty activity and give customers what they want around the world.Read More
The start of 2015 will bring lots of new exciting things for our businesses, this time of the year we’re all either still planning or getting budgets signed off… One thing that really should be part of any businesses core strategy is ENGAGEMENTRead More
We are all about the customer and are continually carrying out customer research on behalf of ourselves or our clients so we know what customers like…and don’t like!
For this reason, we know how much your customers want you to get personal with them and offer them relevant treats and rewards in your loyalty programmeRead More
A loyalty programme will live or die by your staff, so brands need to remember that the success of any loyalty activity does not stop with the marketing department.
No loyalty programme can be run by one person alone and for any loyalty activity to succeed it needs the buy in from each and every department in the business.Read More
We live in a super accessible world with smart phones, tablet computers and laptops, permanently attached to most people! For this reason, it has never been more important that your loyalty activity is reaching all these touch points.Read More