Independent loyalty consultancy specialising in customer loyalty, CRM strategy and customer research


Your customers are your most precious assets... looking after them means keeping them for longer.

We make sure you collect data in the right way and use it effectively to build a mutually beneficial relationship between brand and customer. Dare to be different in your customer loyalty and engagement strategy and stand out from the crowd.

Loyalty & Retention ›

'The Customer is King'... we've heard it but do we live and breathe it?

Putting the customer at the heart of your decision making process means you have to have an open honest relationship with them. Asking the right questions, at the right time in the right format and then making sure you use this insight to build trust and engagement. 

Research & Engagement ›

Strategy should be the driver and technology the enabler with any business and not the other way around.

You may have a strong internal team but just need an expert in engagement to deliver the right strategy for you to implement yourselves. We help both small and large global brands with getting their strategy right the first time.

Consulting ›